Success In The Creator Economy: From Passion To Profit In 7 Savvy Steps!

“We all create our own lives through this restless process of imagining alternatives and possibilities.”

Sir Ken Robinson

You’re A Creative Soul With A Passion That Calls To You…So, are you…

• selling that book you wrote yet?
• realising your plan for that French yoga retreat?
• listing your ‘printables’ on multiple selling platforms?
• dreaming of your own successful design or coaching business?
• itching to sell your own private label products on your YouTube channel?

Whatever your burning passion – now is the time to listen to that voice of the soul because the Creator Economy is booming… and YOU are already ahead of the game!

Why? The world has changed… and the new landscape is The Creator Economy. The internet is redefining the way we consume; creativity isn’t just an abstract concept or intangible, undervalued piece of the process any more – it’s a game-changer in the online business world. We’ll discover the eye-opening truth in this article…but as a creative, you are uniquely placed to thrive because… whether you’re a writer, artist, crafter or coach, —this is your time.

You don’t have to stay stuck in a job that drains you—there’s a proven path to doing work that lights you up and pays the bills. Hiding your light in a job that keeps you small just isn’t what you want.

You’re not lazy. You’re not behind. You’re a creative who knows deep down that she was meant for something more—something fulfilling, flexible, and financially rewarding.

It’s actually much simpler than you think to achieve this…by learning the ‘non—creative’ aspects of a successful business

• get what you create in front of people (the right people who are looking for what you love to do)
• how to present & communicate it, gain their trust (authentically) and turn them into buyers

Those two bullet points may not sound like rocket science but it is essential learning if you want a successful business as a creative. These 7 steps will dispel the myths & prove that creatives are THE driving force – and the numbers don’t lie, as you’ll see later. So, what’s different now?…

But before we dive into the 7 steps – let’s understand why you’re here in the first place…

WHERE ARE YOU NOW?

Our struggling economic system is simply not working for millions of people working in traditional employment – and it’s failing women in particular;

• gender pay disparity
• extortionate cost of childcare
• disillusionment – a job not aligned with your values
• fears about job security and the erosion of employment rights

In the US, several employment sectors are at risk due to the new tariffs, automation, tech advancements & staffing shortages. Manufacturing faced a decline of 19,000 jobs (October 2024) Printing & related support activities lost 40,000 jobs since 2019 (9.3%) sources: Reuters & BLS (Bureau of Labor Statistics) February/March 2025.

Approximately 12 million people in England alone, work in occupations projected to decline by 2035 including administrative, secretarial, and sales roles. This would mean over one million jobs lost due to technological advancements and changing market demands. ​ source: NFER

It’s a depressing cycle of worry and stress – and many people feel that their jobs are at risk

AI & new technologies streamlining many administrative tasks – such as accounting & content creation – (actually, AI content creation is a great tool if you want to start an online digital business)

Key Areas Affected:

• Technology: Major cuts in software, hardware and some tech services.
• Automotive: Downsizing in production and restructuring.
• Media: Layoffs tied to the shift from traditional media to digital.
• Government: IRS and potential local government cuts. (US)
• Retail: Store closures, especially among traditional high-street retailers.
• Transportation: Rail sector restructuring, leading to job cuts in non-operational roles.
• Healthcare: Ongoing adjustments in public health services.

Sources (L to R): The Times, The Guardian, Shift To Digital Media, Potential IRS, Reuters, IBIS World & Healthcare Adjustments

There’s a pattern emerging here; tech advances (especially AI ) are re-shaping our global economy & shifting employment dynamics. Uncertainty is never comfortable – but instead of worrying about how you’ll be negatively affected, the better option may be to learn some of that new technology. Adapting, is what humans do best – we just get out of practice & forget how to do it.

Becoming adept at how to communicate with originality, flair and evoke genuine emotion is the beating heart of business in the 21st century.

Are You A Square Peg In A Round Hole?

So, it’s no surprise that increasing numbers of people are looking for online opportunities; This is why so many no longer want to feel as if they’re on a ’sinking ship’ – and women are leading the way; in the US (2023) 50% of all new businesses were started by women. Canada has seen a 30% rise in female entrepreneurs over the past decade & it’s on target to become a global trend. Source: Fast Company, The European Commission & Canadian SME.

The Creator Economy & The New Wave Of Professionals – “Funtrepreneurs”

New research from the Centre for Economic and Business Research (CEBR) has revealed the rise of a new wave of professionals who are turning their hobbies and passions into careers. The new study, in association with Samsung Electronics UK and YouGov, found that more than one in ten British workers (12%) have left previous jobs to pursue a career they are passionate about – and someone saw fit to label them ‘funtrepreneurs’ – maybe the less said about that handle the better 🙂

The reason this can happen is because of the speed that the digital media market is growing..

So, we’ve had an overview of the changes taking place – let’s dive into the 10 steps…

#1: Forget the Myth – ‘Creatives cannot be Business People’ (Spoiler Alert -They Already Are!)

A large proportion of the top CEOs don’t have a traditional business education – and there’s a very good reason for that. They’re not afraid to learn how do it by just DOING IT! Creatives are skilled problem solvers and pushing the boundaries is a natural part of that process.

You will have heard the rallying cry: ‘content creation is KING!’…but it’s much more – the creative process is how we solve ALL our problems in life – and the results of that process allow us to communicate at the deepest levels – it also gives us the perfect vehicle – our stories!

It’s also how we unlock new opportunities and ultimately, it’s how we will transform our circumstances. 

Building a Business in the Creator Economy

Many digital entrepreneurs are successfully using the Creator Economy to turn their talents into highly profitable online businesses – like Nicole:

Create The Life You Want – Just Like Nicole

Creativity is not just about painting a picture, writing a book, or playing an instrument—it’s how we solve ALL our problems in life. Just think for a minute…how many times have you used your imagination and ingenuity to solve problems in the last few days? I would put money on it being in double figures…

That’s exactly what Nicole did when she had an idea for a travel guide; actually, it evolved into an ‘Adventure Book‘ – and she only thought of it because in 2016, she wanted to buy one for a friend who was going traveling – but she couldn’t find anything online – so, she used her skills as a graphic designer to flesh our her idea for the book – never thinking that it would become her business…

Now, she’s sold tens of thousands of copies! Within 6 months she had created a business she loved – almost by accident!

If creating comes easily to you – it’s a highly prized skill – as Nicole found out…

So, if you’ve only allowed yourself to dream of starting your own business, it’s time to unleash your natural creative abilities & realise your potential in the age of the DIGITAL GOLDRUSH. This 10-step guide gives you a framework – but it will challenge your procrastination & current thinking so that by the end of this article, you may well be asking: “what am I waiting for?”

Another FAQ is: how do I get my voice heard above all the online competition?

A: By Gaining The Edge: when you set your intention and your business aligns with your values, something magic happens – you already have the foundation of something called ‘Authority Marketing ‘ (more on that later) & it’s why the Creator Economy is the perfect opportunity for aspiring entrepreneurs like you.

Why Is Now The Right Time For You? Where’s The Evidence?

Really, you can’t argue with the money. The global digital assets market is projected to generate revenue of $46.3 billion by 2025 source: Disco.co

The number of online shoppers is predicted to increase to 2.54 billion by 2025. The online market (providers like us) is growing year on year! source: Fast-Simon Ecommerce Statistics.

The digital media market typically refers to the distribution and consumption of content in digital formats; it often includes social media, streaming services, digital advertising, online gaming & e-commerce….it’s set to expand even more with the ever-growing numbers of online consumers!

In the UK, creative industries consistently outpace the broader economy – in 6 out of the last 7 years, creative industries grew at more than 1.5 to 2(x) times the rate of the wider economy. The exception being 2019-2020 when the pandemic caused a contraction unilaterally.

• The UK digital media market is projected to reach $87.93 billion by 2030. Source: Grand View Research
• Statista projects global revenue to reach approximately $1.71 trillion by 2025.
• Reuters highlights the rapid growth of digital advertising (where 45%-60% of creators’ income comes from) and this is driven by new businesses and social media engagement.

This proves that there’s high demand for digital content; every website needs lead magnets, ebooks, giveaways, reports & “how to” downloads to feed the insatiable hunger of global digital markets. There are also subscription & service based businesses that need skilled creatives.

The direction of ‘travel’ for ad platform revenue has been clear for years. Source: eMarketer.com

Digital platforms now dominate the ad market, whilst TV’s share is decreasing significantly.

This is all hard, verifiable evidence of expanding markets for creatives to thrive in – so, let’s explore what you can do to make this the perfect time to take the leap & use your unique creativity.

Let’s look at step #2…

# 2: Embrace the Risk

Creatives are risk-takers by nature – it’s part of the entrepreneurial spirit.. you have probably “felt the fear and done it anyway” Think about it—you’ve put your ideas out there, unsure if they’ll work…but that’s the beauty of creativity, right? You try, you ‘fail’, and you try again. Taking action in the presence of fear and not the absence of it, is crucial. All successful people will tell you that – because entrepreneurship is all about testing, trying new things, and learning as you go along.

Our brains love new experiences and considered risk is part of that whole dynamic. You’ll know that feeling, when a rush of dopamine gives you that thrill that tells you you’re on the right track …and science tells us that this is actually good for us – so we should ask ourselves the bold question: “what is life without a little risk?”

But let’s just flip things around for a minute – what’s the risk to you & your wellbeing of being stuck in a job you hate or that doesn’t challenge you – a job without free reign to express your true talents? Can you handle it for one more year – five more years? Not your preferred option, right…

So, how would you feel if your financial security & lifestyle need never be affected by downturns, recessions, or “flavour-of-the-month” trends again? A life where you love getting up in the morning to spend time in a working environment that you have designed and created – (even if it’s sitting in bed) – I think I know the answer 🙂

Take a look at the graph below—are you mostly in the red column, or the green one?

Food for thought – but let’s move on to step #3…

# 3: Get OUT of Your Comfort Zone

Creativity thrives in experimentation so we must embrace imperfection – it’s okay to make mistakes. Don’t let the fear of being “imperfect” hold you back. The world needs your unique perspective!

New Habits Are The Key

Instead of thinking of fear as a negative, change it for a new habit; each morning, remind yourself that you’re stepping into new territory here and that’s an exhilarating thing! Each day, be consistent with your new micro-commitments and you’ll be amazed at how quickly you can make progress. Feeling nervous is a good indicator that you’re about to grow, you are coming closer to showing what you’re capable of – and growth leads to new opportunities. Listening to the voices of doubt will just keep you where you are and stop you from taking any new action.

# 4: Treat ‘Failure’ As Feedback

Failure is a word that gets tossed around a lot, but here’s the thing: failure isn’t the end – unless you decide that it is. For creatives, failure is feedback; a stepping stone. Never consider failure as a setback – only an opportunity to learn.

Success is a journey of becoming – not a destination

There’a great (unattributed) quote: “more dreams are lost to perfection than failure” – and the same could be said of procrastination – but taking action in the presence of fear and not in the absence of fear, is a characteristic of all successful people – to change our circumstances we need to venture out of our ‘familiar’gounds – but don’t worry, you can relax because of step #5..

# 5: Know That You Don’t Need To Reinvent The Wheel

Creativity is all about experimenting; whether it’s mixing colors or trialling a layout, gaming score or storyline, you’re already familiar with this process & it’s no different in business…but keeping things simple, especially at the start, will mean you won’t suffer overwhelm – because inevitably, there is a learning curve. This is why many successful entrepreneurs take the leap with affiliate marketing first – because it’s the simplest business model. If you’d like to jump to more detail, click HERE and you’ll go straight to my article that ONLY talks about affiliate marketing. It’s simple because…there’s

• no product
• no premises
• no cold calling
• no staff to train or pay
• no stock to buy, store or deliver
• no invoices, customer service or returns policy

…and better still, what if you had a step-by-step, proven blueprint that teaches you to act in the presence of a little fear but gives you all the support you need…what would it look like for you?

• learning at your own pace?
• unrivaled expertise & mentorship?
• experiential learning (learn by DOING it)?
• a supportive environment of like-minded people?
• accountability groups to keep you on track when challenges inevitably arise?
• access to state-of-the-art technologies, like AI (but you don’t need tech expertise to start with)?

By following a proven blueprint that thousands of other creatives have used to build a successful business, you avoid major pitfalls and learn from the very best – people like Stuart, who has built multiple, million dollar businesses from scratch over the past 17 years; now it’s his passion to show others how to do exactly the same thing. “Secrets Of The Modern Wealthy” is the foundation that gives you all you need to set you on the right path – because “success” means very different things.

Success if you’re a stay-at-home Mom could be spending that precious time with your children but never having to worry about money, (check out the link to Tony & Ness’s story later on) – to a yoga instructor/fitness trainer, success might be to build an online subscription based business, to an aspiring writer, the #1 spot on a ‘Best Seller’ list – and if you’re an IT consultant, retail assistant or retiree & just want more – create it – because this can work for anyone!

Millennials, Gen Z, Baby Boomers—they’re all here in our supportive community environment, led by mentors who have many years experience, stay on point with tech advances and know how to make it possible for others to achieve their version of success.

Thousands of us (9,000+) are building something we love by learning how to generate passive income online – many do it alongside regular jobs, willing to learn new skills for the bigger picture!

The Bigger Picture

You’re here because you want more financial freedom – on your terms…but it’s never only about financial freedom, it’s in every aspect of our lives that we want it – this is what drives us all to change our current circumstances – for example: what about time freedom?

• no-one telling you when or how to work
• no boss pushing you to an unrealistic deadline
• no alarm at some unearthly hour of the morning
• no commute, traffic jams or crowded public transport
• and definitely – no racing around trying to find childcare at short notice when something unexpected happens, like illness or an accident. (I’ve been there!)

How about for someone who wants geographical freedom & a laptop lifestyle? When you have your own online business, you can work from anywhere in the world as long as you have your laptop and a decent Wi-Fi connection. It can not only simplify your life – it can be truly purposeful.

Peace of mind is one of the greatest freedoms to achieve – a freeing of the mind from worry that your kids won’t have to struggle in a failing economy – or that elderly parents will have to do without the kind of care you want for them in their later years – that’s priceless.

Does all of this begin to take away much of the worry around “how do I start – and “why would I start now?“…it should – because I’m Jo, (nice to meet you) – and I’m one of those thousands of people I was telling you about. I started out with Stuart in 2024 when I joined Modern Wealthy – now I’m mastering the ‘business end’ of what I do by learning the entrepreneur mindset; the skills I’ve been missing that stopped me reaching my full potential. I’m a musician, composer and writer of poetry and I have a new lease of life – in my mid-60s! And here’s the beautiful thing…

Age is no barrier to success in the Creator Economy.

…but now let’s look at step #6 – to be a successful creative, you MUST be prepared to…

#6: Shift Into Entrepreneurial Mode

It’s time to flip the switch from “creative” to “entrepreneur.” This isn’t about losing your artistic touch but it is about applying that creativity to every part of business – and mindset is absolutely key. When you want to change your circumstances, it starts with changing something about you – or you would already have a successful business, right? A mindset that focuses on resourcefulness and turning the volume down on negative self-talk can be challenging… but if you take things step by step to create new, positive habits you CAN change your life …and I’m on my way to doing just that.

…and BREATHE – you may be feeling some overwhelm right now and that’s perfectly normal – but remember, we’re feeling the fear a little because when you even think about stepping out of that comfort zone – your ‘old guard’ rebels! Taking that first step can feel scary – but we all know that the fear is usually worse than the doing. So, to help you, let me share the dramatic turn of events that it took to get me over the line...

What Made Me Join The Modern Wealthy? – A Life-Shattering Experience

After my breast cancer diagnosis, I wrote a ‘Seize The Day’ song as an inspiration to others and a reminder that life is so short.

“How Long The Day?” (Excerpt)

It’s obviously better if you don’t have an experience like mine to give you that ‘push’ to change your life. Cancer might have made me a braver person – but why do we wait to go after the life we want?

Most businesses fail because they haven’t prepared well enough – this phase is importantl; ensuring that you are aligned with your business at a core level, means YOU understand what drives you & this keeps you on track when you feel challenged by the ‘unfamiliar.’ In The Modern Wealthy community, great attention is paid to the foundations of your business and one key lesson, is that emotional drivers nearly always win out over logical ones, so – it makes perfect sense to…

#7: Follow Your Passion – Because Passion + Values = Authentic You

How often do you feel like yourself? It’s not a trick question – one of the most amazing things about being a creative entrepreneur is that what you love, fuels your drive to succeed – and when you’re passionate about what you do, it doesn’t even feel like work. Your innate gifts mean that your stage is already set for entrepreneurial success in the Creator Economy – but are you living in alignment with that…do you even remember what that feels like?

Indulge me for a second… WARNING: reader interactivity that may affect your thinking! For the next 5 minutes – let’s change the way you feel. Close your eyes…take a couple of deep breaths – and remember a time… when you felt AMAZING!

Just BE for a couple of minutes…. and keep breathing deeply…. What’s happening in your body? What emotions are you feeling? Maybe you remember that…

1. you were energized
2. everything was in a state of ‘flow’ 
3. relationships seemed easier and more connected
4. you didn’t sweat the small stuff – you were resilient
5. the right things seemed to appear or happen easily – and at the right time

How does that feel?

HOLD THAT THOUGHT – AND DEFINITELY HOLD THAT FEELING…BECAUSE YOU WILL WANT TO…

#8: Step into Your Authenticity With Pride – Own Your Results

You have a creative spark inside you—a vision, a voice, a way of seeing the world that is uniquely yours. Yet, something holds you back; maybe it’s the fear of judgment, the worry that you’re not “business-minded,” or the nagging doubt that whispers, Who am I to do this? (This is very common) But here’s the truth: your creativity is your greatest asset. The world doesn’t need another cookie-cutter business—it needs you, in all your originality and authenticity.

Your story, your perspective and your way of doing things – is totally unique…and that’s what makes people connect, trust, and invest their hard earned time and money. Most of us feel some fear when we start out but learn to listen to that still, small voice that embodies our real desires. Fortunately, there’s a way to quiet that fear, by taking small steps that protect you from feeling overwhelmed…

#9: Break It Down Into Steps & Celebrate Every ‘Win’ (however small)

Breaking your dream down into manageable, bite-sized steps can make the process feel less overwhelming and much more fun. Focus on a single task—like setting up a website, creating your portfolio, or understanding affiliate marketing before moving on. Learning how to figure stuff out becomes part of your day and as each task is checked off, your confidence grows and spurs you on to higher goals.

Every one of those steps – even the ‘baby’ steps will get you to where you want to go just as long as you keep taking them!

Remember we discussed *why* you want to have your own creative business; whether it’s to express yourself in a way that’s natural for you, help others through your work, or build something meaningful, keeping that vision in front & centre can keep your motivation strong & on track.

Celebrate Your Progress

Take time to celebrate small wins along the way, whether it’s completing a project, getting positive feedback, figuring something out; each step forward is proof that you’re doing something incredible, and each victory will inspire you to keep going.

That’s easier when you have help, so the final step is actually more of a “DON’T DO IT” rather than a ‘must-take’ step…

#10 Don’t Go It Alone: The Importance of A Supportive Environment

Surrounding yourself with other creatives who have taken the leap or who are also growing their businesses will make it an easier and happier journey into entrepreneurship. Like-minded people who are not negative about your dreams and plans for the future are worth their weight in gold. Encouragement, support and knowing that others are on a similar journey makes the transition much less daunting – I would even say, it’s more fun!

Your environments matter so much when you’re trying to build a business you love – those closest are not always the biggest fans of what we dream of – they don’t have the same vision because it’s YOUR dream – and only you can dream it – and only you can start creating it…

Let’s look at compelling reasons why it could be good for you:

Why It’s A ‘No-Brainer’ Decision To Join Modern Wealthy (no-brainer #1)

First and foremost – you want to change your circumstances and the good news is – you don’t need a degree, experience, or even tech skills (although you can certainly use them if you have them – but you will learn those anyway & many people learn to love it when they have the right help).

Creating any new circumstance in your life from the one you have now, will mean some kind of time or money investment. Just think about it…but let’s be realistic…

If you want a new car, start a new hobby or go back to work after maternity leave – it really doesn’t matter what it is – it will cost you time and/or money to achieve it. What is your dream worth? Let’s put it into perspective with other creative decisions in your life:

• your dream of a university education – minimum tuition cost (UK) = £27,750 (3 years) & in the US, public (cheaper) universities charge a min. $33,000 & private, up to $195,000.
• when you wanted to create a life with your partner or spouse & made one of the biggest emotionally driven decisions – what did you pay to change that circumstance? In 2010, the average cost of a wedding was £15,000 -£20,000 – ($25,000 – $30,000 in the US,) In 2025, add another $15,000.

The great news Is…you can start creating your new circumstances for only $37…

Set Your Sails for Success with a 7-Day Fast Start Video Series for only $37 (no brainer #2)

These high-value videos are where thousands of us began this very same journey, and at just $37 (normally over $600), you’d be hard-pressed to find more value anywhere. You’ll discover an overview of The Modern Wealthy and the ways it’s possible to build a creative business that aligns with your values and reflects your true talents – the things that are close to your heart!

Are you ready?

By taking your first step today and joining us, you’ll also get another high-value bonus…

A Free Vision Call – When You Join The Modern Wealthy – (no-brainer #4)

This is a personalized, one-on-one session with an advisor – (who’s been exactly where you are – right on the edge of a life-changing step forward) designed to help you get crystal clear on your creative business goals and what your personal version of success really means.

This opportunity allows you to ask questions, address ANY concerns you might have and get the expert mentorship to set the foundation for your creative success.

After speaking with your Vision Call mentor, you will know exactly what your next step is and how to move towards the changes you want to make and the life YOU want to live.

So, ready to see more evidence that joining the Modern Wealthy actually works…

Proven Success Stories

• Landria spent 20 years as an investment banker before realizing that she was just living to work. Many of her colleagues suffered burnout, ill health & failed marriages; none of them were happy or fulfilled. Landria joined Modern Wealthy and learned how to be a successful affiliate and then go on to create a thriving YouTube channel around her passions. What does Landria say in her own words? “I can’t imagine living a life any different than I’m living right now.”

• Tony & Ness joined Modern Wealthy after Tony (a builder) fell off the roof of the house they were building and couldn’t work for several months; they decided to build a business around Ness’s ideas for eco-friendly products, like the washable nappies she designs – now, they have the life they dreamed of…but it took an accidental shift in their circumstances to realise that they could do it.

CONCLUSION

This article set out to give you 10, well defined steps to challenge your thinking about opportunities for creative online business success in 2025 and beyond. The world is changing at an incredibly fast pace and it’s only our ability to adapt & learn that allows us to re-create our circumstances.

If not now…

Your Life Is Your Gift